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Over the past decades, Consumer Search has handled various kinds of researches on premium respondents, covering targets including professionals, C-Suites, managerial/ executives, and high net worth individuals, etc. Natures of research include financial institution / bank awareness and usage test, advertising / concept test, usability test and branding evaluation. These researches were executed mainly in Asia-Pacific region like Hong Kong, China, Singapore, Thailand, etc. Below are some of our research experiences of conducting researches on premium respondents. See if you can get something out of the below!



A face-to-face survey with China business executives/ leading players was conducted in Beijing, Shanghai and Guangzhou respectively; 300 respondents were interviewed in 4 weeks ................ More


A telephone survey with C-levels was carried out in Thailand to understand about the industry trend ................ More


In-depth interviews with premium respondents were conducted to understand the partnership between Core Affluent / HWNI and their Financial Advisors, a total of 13 respondents was recruited to undergo each of a 60 minutes in-person interview ................ More


In-depth interviews with 200 local organizations and 100 MNCs in China to investigate corporate travel and entertainment routine in China and to explore the idea of a corporate travel and entertainment card payment solution which can meet a variety of business needs ................ More


A mix of telephone and in-depth interviews was conducted with 200 premium respondents from government department, banks, merchants, NGOs and consumers in Hong Kong and Philippines to understand their perspectives on credit card companies ................ More


A total of 20 in-depth interviews was carried out in Hong Kong to understand how the tested concepts could convey effectively; recruitment period: 3 weeks ................ More


Face-to-face interviews with 40 private investors and 16 B2Bs were carried out in main cities in China to identify the degree of relevance to respondents ................ More


A in-depth interview conducted via telephone with the aid of CATI to investigate brand awareness and usage of different kinds of financial products and firms; perceptions and satisfaction level of financial service firms ................ More


A research study on business travelers and leisure travelers in China to understand their travel patterns, criteria when choosing destinations, perceptions on airline company ................ More


A survey conducted in Shanghai via Internet to test the reactions of participants towards the feature descriptions and images; 2.5 weeks recruitment, 2 days for actual fieldwork, each interview lasts for 1 hour ................ More

Page: Next Page    Total: 21 record(s)
  Topic
Topic
Banking / Finance FIN
63.5%
Computing / Electronic products / Office automation COMP
26.8%
Automobile AUTO
4.9%
Education EDU
2.4%
Food and Beverages F&B
2.4%
 
  Methodology
Methodology
Focus Group FGD 22.0%
In-depth Interview IDI 14.6%
Recruitment REU 7.3%
Telephone TEL 53.7%
Usability Test U&A 2.4%
 
  Respondent Nature
Respondent Name
Professionals
PRO
11.4%
Executive
EXE
65.2%
Managerial
MAN
15.8%
Business Owner
BUO
7.6%
 
 
ESOMAR Membership Information The United Kingdom Accreditation Service (UKAS) the American Society for Quality National Accreditation Board (ANAB) Alliance of International Market Research Institutes (AIMRI) China Marketing Research Association (CMRA) Mystery Shopping Providers Association (MSPA) Hong Kong General Chamber of Commerce (HKGCC)